THINKING AND TIPS ON CUSTOMER EXPERIENCE & CRM
HOW TO RESHAPE YOUR CUSTOMER EXPERIENCE FOR LIFE AFTER LOCK-DOWN
As the world emerges from months of lockdown and we enter recession, many customer habits, preferences and expectations have changed. This week’s CX tips looks at how to adapt your CX to respond to these changes.
10 TIPS FOR DELIVERING CX TRANSFORMATION SUCCESS
Customer Experience transformation can be notoriously difficult to pull off. So this week’s CX tips looks at the most common program delivery challenges and how to overcome them.
HOW TO APPLY DESIGN THINKING TO CUSTOMER EXPERIENCE PROJECTS
According to McKinsey, 70% of transformational programs fail. This week’s CX tips looks at how to use design thinking to structure your CX projects for success.
THE TOP 10 CUSTOMER EXPERIENCE FAQS ANSWERED
Unsure of the difference between UX and CX, whether you need lots of data or a big budget? This week’s CX tips to help you become a smarter marketer answer the top 10 CX questions